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Thursday, January 2, 2020

Fwd: SEO Tip #6: Nobody Is Doing This

Hi, 

LSI keywords are a super interesting concept.

They are a great way to optimize your post.

(Without over optimizing,  if there's such thing)

SEO Tip $6: LSI are related keywords.

Let's look at some examples.

Main Keyword: best cigar humidor

LSI Keywords: tobacco, leaf, humidity, hygrometer, travel humidor, smoking, cuban, lighter, ashtray etc. 

See how they are related but not exactly the same?

Google is smart.

Google knows which words go together.

They know when you talk about cigar humidors,

You'll probably mention smoking, tobacco, and humidity levels.

That's how natural language works.

It's the direction search engines are heading.

How do you intentionally use LSI keywords?

Normally, I'd say just write naturally. Natural language or use s/w like 'Dragon' speech to text... it's easier just talk to your computer it'll do the rest. 

See you knew you bought it,  for some reason... 

However, using LSI with intent is also efficient and effective.

Use LSI instead of keyword stuffing.

For example, let's say you have three images.

For the title image, you optimize for your main keyword (Tip #3)

What do you do for the next two images?

Use LSI instead.

They are different pictures, so why would they all have similar titles and 'alt' text?

Using the example above, my main image could be a cigar humidor.

Title: best-cigar-humidors

'Alt' Text: "Glass humidor with gold leaf. Glass construction,  which is one of the best cigar humidors you can buy"

My next image may be an image of a hygrometer.

Title: high-quality-hygrometer

Alt Text:"Image of a hygrometer typically used in large cigar humidors"

Caption: "Hygrometers can be purchased separately, but most high quality humidors will come with one built into the box".

(Hint, noticed I switched "high quality" for "best" to sound more natural and non-repetitive).

SEO strategies like the one above are not a top secret.

They are seriously under utilized.

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Just a couple new SEO options under your belt could seriously improve your website.


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Cheers, 


Joao




Sincerely,

Nathaniell
907 Chateau Dr
Modesto California 95355
USA

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