How many individual pieces of content marketing have you seen so far today?
If you've spent any time on the internet, the answer is probably somewhere between "thirty-something" and "far too much" – there's a reason for it.
Marketing is everywhere, from our social media accounts to Google searches to even our email inbox. We are surrounded by a plethora of content (websites and apps) that demand our attention. And that's just considering online content!
Understandably, that creates a conundrum for marketers. How can you make your own marketing stand out from the crowd or how do you increase your website engagement with all the competition out there? And how can you get – and keep – the attention of your potential clients?
One of the biggest factors in marketing that works to retain attention is the effective use of color.
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